AI Insights · Timothy · June 2024
Q2 2024 Film & Television Apps Performance on Unified Platform in the US
An analysis of the top 5 Film & Television apps in the US shows varied trends in downloads, revenue, and user activity for Q2 2024. Sensor Tower provides detailed insights into these performance metrics.
In Q2 2024, the Film & Television category witnessed interesting shifts in user engagement and financial outcomes. Sensor Tower's data offers a comprehensive look at these trends.
Max: Stream HBO, TV, & Movies demonstrated a significant revenue increase from $32K to $8.85M, with downloads peaking at 29K before settling to 17K. Weekly active users rose steadily, reaching a high of 54K.
Netflix showed more modest revenue figures, ranging from $399K to $645K, while downloads hovered around 2K weekly. Active users fluctuated around the mid-60K range, with a notable increase to 68.5K in mid-June.
HBO Max: Stream TV & Movies experienced a decline in revenue, dropping from $8.47M to $707K. Downloads saw a decrease to 364, and active users had a downward trend, ending at 15K.
Disney+ had revenues that fluctuated, reaching a high of $9.77M in June, with downloads maintaining around the 1.2K to 1.5K range. Active users showed a slight decline towards the end of the quarter, ending at 11K.
SWEET.TV saw a sharp revenue drop to $70K from an earlier high of $1.06M, with downloads decreasing to 669. Weekly active users declined over the quarter, concluding at 4.1K.
For a deeper dive into these trends and more detailed data, Sensor Tower's platform is the go-to source for app performance analytics.
